About

Graduating from UAL with a First Class BA (Hons) in Creative Direction for Fashion, I'm a neurodivergent creative practitioner working across art direction, spatial design and cultural research. I like sitting in the friction between cultural narratives, space and how they're represented.

My reselling business actually came out of struggling with traditional education. I found the whole world of buying and selling genuinely fascinating, so I just started doing it myself, and that became AJs Collective. The rest is history: sourcing, styling, photographing and shipping every piece on my own.

Alongside that, I spent time interning at Rich London, styling talent and helping creative-direct campaign content for brands like Schott and Jungle Cakes, proper hands-on, mood-board-to-shoot-day stuff.

I'm actively looking for creative opportunities and collaborative roles in art direction and spatial concepts.

Education
BA (Hons) Creative Direction for Fashion, First Class, University of the Arts London (UAL), 2025
Fashion Business and Retail, Distinction, Fashion Retail Academy, 2022
Areas of focus
Art Direction
Spatial & CAD
UI/UX & Digital
Cultural Research & Writing
Photography & Film
Graphic Artifacts & Brand
Curation & Retail
Trend Forecasting
Tools
Figma · SketchUp · Google Sheets · Microsoft PowerPoint · Canva · Adobe Photoshop